Managing Niche Market: Pet Foods Distribution

warehoused canned pet food
Business challenge:

With rapid growth, a leading manufacturer and co-packer of natural dog treats and premium canned pet food faced the decision whether to continue handling its own warehousing and distribution or to outsource operations to a third-party logistics provider (3PL). Its 100,000 sq. foot production space was too small to handle demand, so the company would either need to build a larger facility or buy/lease existing space if it wanted to continue handling warehousing and distribution in-house.

ASW’s solution:

After meeting with ASW, the pet foods manufacturer decided to partner with ASW to handle its product warehousing, distribution, and order fulfillment operations. With a vast amount of expertise working with the CPG industry, ASW was able to offer complete inventory control and take over the management of B2B fulfillment.

ASW’s competitive advantage:
  • Strategic location in NE Ohio
  • ISO 9001 certified quality management system
  • 25+ years of experience managing distribution centers for a Fortune 1 company
  • Flexibility to provide customized solutions
  • Certified in FDA Food Grade Handling
  • Certified with Ohio Department of Agriculture
  • Online inventory capabilities
  • High-performance on-site call center
  • Special project packaging services to retail clients
  • Expertise in B2B fulfillment
Execution:

ASW set up an operation to handle the pet food company's warehousing and distribution for B2B fulfillment. ASW dedicated a clean, safe area for warehouse storage within a shared space environment. ASW took over the handling, processing, and fulfillment of all online orders. ASW picks, packs, and ships product to retailers, veterinarians, and specialty centers.

Key Benefits:

The client can concentrate on increasing production and growing sales with a partner handling warehousing, distribution, and fulfillment. With complete inventory visibility that can be accessed 24/7, the manufacturer can better forecast production levels and adjust sales and marketing efforts accordingly. By working with ASW, the client is able to avoid the high costs of operating and maintaining a warehouse and distribution infrastructure. ASW's flexibility allows it to create customized solutions and handle specialty products for distinctive markets.